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February 14, 2020

Meet Vertical Impression

Formerly known as the advertising arm of Visio Media (founded in 2013), Vertical Impression represents a streamlined focus on revolutionizing the out-of-home advertising world.

Introducing: Vertical Impression

We’re proud to announce the launch of Vertical Impression: the first elevator advertising platform powered by artificial intelligence. Formerly known as the advertising arm of Visio Media (founded in 2013), Vertical Impression represents a streamlined focus on revolutionizing the out-of-home advertising world.

When one becomes two.

As of January 21, 2020, Visio Media has rebranded into two interlinked brands: Vertical Impression and Vertical City.

Vertical Impression is our advertising side: an AI-powered digital out-of-home advertising platform built into our elevator screen network. Vertical Impression is focused on working with Canada’s brands and agencies to deliver the most cutting edge and successful elevator advertising campaigns in the world.

Vertical City is our property side: a state-of-the-art building communication and revenue platform used by residential and commercial properties across Canada (and soon North America). We have the largest residential elevator screen network in Canada.

Why rebrand to Vertical Impression and Vertical City?

So we can better serve our two distinct stakeholders: modern advertisers and residential/commercial properties. The Vertical Impression team eats, sleeps, and breathes out-of-home advertising.

We’ve created the new standard in OOH advertising and this brand is our platform to share our unique knowledge and technology with our advertising partners.

What does this mean for you?

With a new beginning comes new opportunities for advertisers. Our network now boasts:

  • Coast to coast coverage. Millions of daily impressions viewed by valuable audiences in 15+ Canadian urban centers. The largest residential network in Canada
  • Audience targeting you can’t get anywhere else. Digital advertising revolutionized the world because of the ability to target specific audiences. Now you can do it in the out-of-home world.
  • Smart impressions. Every campaign comes with a detailed report that tracks viewed impressions by real people, not just estimates. Break down your campaign by age, gender, engagement score and more.

Learn more about our new changes by grabbing a copy of our new media kit.

Lastly, we want to thank all our advertiser partners who have been with us since our start in 2013. We're so excited to work with you in 2020 and beyond.

Onwards and upwards,

- The Vertical Impression Team

Start planning a smarter campaign today.